Marketing Campaign Writer

Posted on December 2nd, 2020 | Last day left to apply | 18 views

Why now is a great time to join OfferZen

This is an opportunity to make a significant impact at a fast-growing tech company.

Over the past 5 years, OfferZen has managed to make a large dent in the South African tech recruitment space and we have recently opened offices in the Netherlands. We are on a mission to help more people thrive in tech - becoming the central place for software makers to build great careers and companies to build winning teams. Our team has grown from 4 to 70+ and we’re looking to add more smart people who want to contribute meaningfully.

The opportunity

As a Marketing Campaign Writer you’ll play a key role in translating OfferZen’s unique value proposition and community engagement efforts to our customers. You’ll be responsible for leveraging the initiatives within the Growth and ops teams to drive conversion across cross-functional campaigns.

Your responsibilities

  • Work with Product Marketing to turn OfferZen’s community and product value propositions into engaging copy to help us drive conversion
  • Create copy for various campaigns, from ads and emails to press releases
  • Create clear briefs for cross-functional stakeholders and articulate clear needs for briefs to deliver impactful campaigns
  • Work with closely with stakeholders to ensure smooth campaign execution

Outcomes

  • Both sides of our market (company members, software makers) are provided with a comprehensive understanding of OfferZen’s unique value proposition and offerings (Community + Product)
  • Everything we do at OfferZen and specifically within Growth is being leveraged in cross-functional marketing campaigns across all our channels (owned, paid, earned)
  • We have tight feedback loops with the marketing, external engagement, ops and marketplace insights teams to iteratively improve conversion
  • Conversion rates of our campaigns improve quarter on quarter   

What you should have

  • University degree, preferably in marketing, communications or similar field
  • 2+ years experience in working on marketing campaigns 
  • Thrives with lots of feedback - high resilience
  • Interested in understanding our customers
  • Obsessive about self-improvement & constant learning
  • Interested in technology and startups

What it’s like to work here

We are a fun-loving and very driven team of 70+ people.

We love to do fun stuff together. We are focused on building a connected tribe and a sense of belonging. We value unique and diverse approaches and ensure we create opportunities to share and learn from each other. We have regular online events, show and tells and a bookclub as well as regional and annual off-site events. 

We're dedicated to authenticity. We treat people as people, caring personally and speaking openly. We foster low-ego behaviour - we own our mistakes as well as our victories. We're never about blame. We're always about honesty, learning and continuous improvement. We ensure lots of transparency and visibility. From OKRs and strategy to analytics and company performance numbers, it's all available for you to see and understand.  

We're passionate about learning and levelling up. Everyone at OfferZen strives for a growth mindset. We read books, listen to podcasts, share expertise obsessively, then take on hard challenges with smart guidance and support. When things go wrong, we look for the learning and how to improve.

We're good at remote. We have office space in Cape Town and Amsterdam but we're working remotely a lot of the time. For this role, we need someone located in South Africa. It's more fun to be near our Cape Town hub office, but we have all the tooling and processes to operate very effectively remotely. 

We're helping makers - the people who design and build software products - to unlock their individual potential. We started with recruitment because helping someone find a job they love is one of the fastest ways of changing their life. Since then we've started expanding to things like training, root and building tools for the community.
Share this job